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2008 Advertising &
Sponsorship Rates
Indiana Pharmacist and www.indianapharmacists.org
Quarterly journal and web site of the Indiana Pharmacists Alliance
Rates Effective January 2007
The Indiana Pharmacist
Frequency:
Quarterly
Circulation
Approximately 1,600
subscribers include Indiana Pharmacists Alliance (IPA) members who
represent community (chain and independent) pharmacy, health-system, and
long-term care pharmacy around the state.
Journal
Display Ad Rates
(Rate is Per
Issue) |
Web Site
Sponsor Rate |
|
Black/White |
4X |
1X |
Annually
$2,000
|
|
Full page |
$490 |
$575 |
|
1/2 page |
$375 |
$460 |
|
1/4 page |
$260 |
$345 |
|
Other sizes will
be quoted on a one-time basis. |
Classified Ads (Print)
Non-member and corporation classified advertising cost is $125 per
insertion for up to 100 words. Each additional word is $1.50.
Classified ads will run in the journal. IPA Members may place one
classified ad per quarter at no charge.
Online Classified Ads
Commission to Agencies
15% discount on earned page rate for agencies placing ad. No discount
for ads not placed through agencies.
Copy Deadlines
Reservations for space are due on the 10th day of the month preceding
publication issue date. Materials are due on the 1st day of
the month preceding issue date. Publication months are March, June,
September, and December (at the end of each quarter).
Advertising Policy
All advertising copy subject to the approval of the publisher. IPA
reserves the right to reject any advertisement or to require that the
word "advertisement" appear in any ad.
Preferred Position Rates
Preferred
positions are honored on calendar year only; non-cancelable. Other
requests for special positioning will be honored insofar as possible
without charge, but such positioning will be at the discretion of the
publisher.
Mechanical
Specifications
Electronic files, in any version of Quark Express or high resolution
PDF, are preferred format for submission of ad materials. Photoshop and
other image files should be at 300 resolution and placed at 100 percent.
|
Trim size for
Bleed: |
8.5" x 11"
|
|
Full page (V): |
7.5" x 10" |
|
Full page (H): |
10” x 7.5” |
|
1/2 page (V): |
3.5 x 10” |
|
1/2 page (H): |
7.5” x 4.5” |
|
1/4 page (V): |
3.5” x 4.5” |
|
1/4 page (H): |
7.5” x 2.25” |
|
(V = vertical, H
= horizontal) |
|
Screen: 133 line
screen |
Additional Information
Standard color: $200 (AAA red, green, blue, and yellow)
Matched color: $235
Four-color process: add $525
Inside Front Cover: 33% above earned rate
Inside Back Cover: 33% above earned rate
Center Spread: 30% above earned rate
Back Cover: 50% above earned rate
Printing: offset
Convention Issue: Third Quarter
Issuance: Quarterly (4 times per year)
Insert Requirements
2-page insert (single leaf) with a 2.5-3” stub, cost is 2X
earned page rate. 4-page insert, cost is 4X page rate.
ImPAct Newsletter Exclusive Sponsorship
Published 12 times yearly. Only two sponsors will be accepted
per year. Your company will receive 1/4-page ad quarterly and
acknowledgement of your sponsorship monthly for only $3,000 per year.
Add website sponsorship for an additional $1,000 (save $1,000).
Publisher
Indiana Pharmacists Alliance (IPA)
729 N. Pennsylvania Street, Indianapolis, IN 46204-1128
Phone: 317-634-4968 / Fax: 317-632-1219
Editor: Lawrence
Sage, Executive Vice President
Managing Editor:
Tabitha Cross
Email:
tabitha@indianapharmacists.org
2008
Advertising Deadlines
|
Issue
|
Artwork/Text Due
to Editor |
|
Vol. 89, No. 1 |
February 1, 2008 |
|
Vol. 89, No. 2 |
May 1, 2008 |
|
Vol. 89, No. 3 |
July 27, 2008 |
|
Vol. 89, No. 4 |
October 30,
2008 |
IPA Advertising Request Form
IPA
Advertising Rate Sheet
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